Yesterday, a friend told me about AllMediaPeople, A Social Network Just For Media Professionals (their emphasis, not mine). So, I moseyed over to take a look at it — as a believer in social media and the digital age of conversations, I love the idea of people setting up social networks, even if they don’t seem to have a business model.
Think about it for a second: I don’t know how happy I’d be if the world could see topless photos of me — wait, they can, I’ve made it my profile picture … damn. But, you get the idea. We all have stuff we want to share with people who know us. So, I’m sure we’d all be unhappy if a pervy database administrator was sitting going through our photos, phone numbers or addresses.
That’s when the troll in me emerged: I set up two fake profiles using the names of famous journalists and posted a comment from each. I set up the accounts using throwaway email accounts (the sort that stay alive for a few minutes).
Here’s how a social network that professes to be aimed at a vertical should behave when they find fake accounts: go ahead and delete them. Better still, use a verification system that works. For example, when Facebook — the largest social network I know, correct me if I’m wrong — started up, they were only open to users with a .edu email address.
But here’s how AllMediaPeople addressed the issue. They checked the IP address used to create the account. Ran a reverse-ip. Figured out it belonged to my office. All good till here, maybe. Here’s the shocker: They called and asked if we had started to represent the two journalists in question.
When I was told about it, I burst out laughing imagining what their faces would look like if this social network had called them up instead.